Ethical Creation & Marketing of Software Book

In this book, Rama (Dr. Frederick Lenz) tackles the subject of software development and sales.  Using entrepreneurial software development as an example, Rama provides common-sense advice that breaks down activities into manageable steps to achieve your desired outcomes – all coming from an ethical base 

Rama taught that through the study of Buddhism we can achieve success in any area of our lives — software development and sales, athletics, business, relationships, etc. This talk gives practical examples that can be applied to your desired activities utilizing an ethical framework. 

Rather than jump right into an exciting business venture, where the desire for success could overcome one’s better judgment, Rama takes a step back to present a template for how to do business successfully” Introduction